Open Today Sales: 8:30 AM-7 PMOpen Today Service & Parts: 7:30 AM-5:30 PM
Genesis is made by Hyundai. Genesis is Hyundai’s luxury vehicle division, and while fairly new, every new Genesis model is made with precision engineering to deliver unrivaled levels of reliability and set a new standard for sophistication.
If you’re a Pensacola driver considering a new Genesis luxury model, you may be curious to learn more about who makes Genesis cars, who owns the operations, and where these vehicles are manufactured. The following guide will provide you with the answers you seek; read below to learn more about Genesis!
Genesis, or Genesis Motors, LLC., is the luxury vehicle manufacturing division of the Hyundai Motor Group. So, the Hyundai Motor Group is the owner of Genesis Motors. While plans for the luxury lineup of models were originally murmured in 2004, the first standalone models- the Genesis G80 and G90- hit United States dealerships in late 2016.
The Hyundai Design Center team is made up of veteran industry experts with experience working for almost every make and model of car, making for a diverse range of creative expertise that all contribute to the boundary-pushing designs and innovations of Genesis Motors. The Genesis logo has become a symbol of luxury in Fort Walton and is well around the world.
| Model | Body Type | Trim Levels |
|---|---|---|
| Genesis G70 | Compact Sedan | 2.5T Base, 2.5T Prestige, 3.3T Sport Prestige, 3.3T Prestige Graphite |
| Genesis G80 | Midsize Sedan | 2.5T AWD Base, 2.5T Advanced AWD, 2.5T Sport Prestige AWD, 3.5T Sport Prestige AWD, 3.5T Prestige Black |
| Genesis G90 | Full-Size Sedan | 3.5T Premium, 3.5T E-Supercharger AWD (and higher wheel/interior packages) |
| Genesis GV60 | Subcompact Electric SUV | Standard, Advanced, Performance |
| Genesis GV70 | Compact Luxury SUV | 2.5T AWD, 2.5T Select AWD, 2.5T Advanced AWD, 2.5T Sport Prestige AWD, 3.5T Sport Prestige AWD, 3.5T Prestige Graphite AWD |
| Genesis GV80 | Flagship Midsize SUV | Base 2.5T, 2.5T Select, 2.5T Advanced, 2.5T Prestige, 3.5T Advanced, 3.5T Prestige, 3.5T Prestige Black |
| Genesis GV80 Coupe | Sport SUV Coupe | 3.5T Advanced AWD, 3.5T E-SC Prestige AWD, 3.5T E-SC Prestige Black AWD |
| Electrified GV80 | Electric Midsize Sedan | Electrified G80 AWD |
| Electrified GV70 | Electric Compact SUV | Electrified GV70 AWD |
So now we’ve established that the Hyundai Motor Group owns Genesis Motors, but where are Genesis cars made and marketed? Genesis luxury models are designed in Rüsselsheim, Germany, Namyang, South Korea, and Irvine, California in the United States. They are produced and manufactured, however, in Ulsan, South Korea.
While Germany, Korea, and the United States are the primary locations for designing, producing, and manufacturing Genesis models, they are marketed, sold, and driven in many more places around the world. Marketing efforts are currently underway in:
Yes! In fact, Genesis was named Best Luxury Car Brand in the 2026 U.S. News & World Report Best Vehicle Brand Awards. The recognition was based on consistently strong ratings across the lineup for quality, comfort, innovation, safety, and overall ownership experience.
Great! In fact, Genesis ranked highest overall and highest among premium automotive brands for technology innovation for the fifth consecutive year in the J.D. Power U.S. Tech Experience Index Study, earning a score of 538 out of 1,000.
This recognition highlights Genesis' commitment to introducing advanced technology features that enhance convenience, connectivity, safety, and ownership experience.
Genesis vehicles offer a range of advanced technologies, including an available 27-inch OLED display that integrates the digital gauge cluster and infotainment system, Genesis Digital Key, and available Bang & Olufsen® premium audio systems.
Genesis vehicles offer a suite of advanced safety technologies that may include:
These features are designed to enhance driver awareness and confidence in a variety of driving situations.
New or used Genesis for sale present drivers with an exciting, upscale-unlike-any-other option to upgrade your daily drives throughout Pensacola and beyond. For more information about Genesis models and performance, safety, our skilled service and repair team, or current incentives, Allen Turner Genesis welcomes you to contact us today.
